Are you a marketing superhero? That’s the question posed in a new article from the Harvard Business Review Blog Network in The Five Superpowers of Marketing. It’s a clever take on how to find the key components of your brand, how to use social media to learn from the crowd, and how to structure your business to push your brand messaging to the right customers. While your business may not be the size of the companies discussed, there are key concepts to consider when looking at your business’ org structure, and how each person contributes to the whole.
Read the full article here: The Five Superpowers of Marketing (Harvard Business Review Blog).